Shopify Audit & Roadmap
The first step in any engagement with Perfidious Albert for an established e-commerce brand is a comprehensive audit.
Our audit provides a roadmap of issues and recommendations that will bring your e-commerce business towards increased profitability and a long term sustainable business model.
The roadmap is a clear, prioritised, time-bound, and budgeted plan of action. It will include a detailed project management board showing task ownership, start dates, and projected costs. You can choose to proceed with us on a Rely retainer basis, on a planned Growth program, or to make other decisions that work for your business.
The 4 Areas We Audit
These areas are intentionally the same as our "Growth" program, because the audit is both an entry point into the growth program or it will reveal that your issues are of a technical nature and can be resolved with a fixed price "Rely" development sprint.
Area 1 Customer Acquisition
"The one where you bring in more potential customers."
- Digital Marketing
- Search Engine Optimisation
- Audience Targeting
- Landing Page Optimisation
- Pricing Strategy
Area 2 Conversion Rate Optimisation
"The one where you turn potential customers into customers."
- Website UX and UI (the customer experience)
- Product Images and Lifestyle Photography
- Curation, Information, and Presentation of Products
- Call to Actions
- Bundles
- Subscriptions
- Social Proof
- Upsells
- Customer Reviews and Feedback
- Discounting Strategy
- Shipping Rates & Free Shipping Offers
- Pricing Strategy
Area 3 Customer Retention
"The one where you turn customers into a steady and reliable income stream."
- Email Marketing and Automation
- Loyalty Programs
- Personalisation
- Customer Service
- Pricing Strategy
Area 4 Cost Reduction & Efficiency
"The one where you turn your customers and their orders into a profitable and efficient business."
- Cost Analysis (COGS and costs)
- Inventory Management Automation
- Fulfilment & Logistics Automation
- Returns Management
- Order Processing Automation
- Customer Service Automation
- Workstation and Warehouse Optimisation
- Supplier Negotiation Strategy
- Pricing Strategy
- Merchant Payment Services
- Integration with Accounting Software
Shopify Audit & Roadmap
€2,000 ex. VAT
Let’s Build Your Primary Online Sales Channel
If you are ready to build a profitable, reliable, and sustainable Shopify website, we should talk.
